Orfeu, recognized as the world’s most award-winning Brazilian coffee, is launching the Geisha 2026 Microlot, a limited edition of 400 hand-numbered bottles. Produced from beans grown at an altitude of 1,570 meters in volcanic soil, the micro-lot scored 87.81 points and won the Volcanic Region Coffee Competition in the Peeled Cherry category.

The launch campaign was created by GINGA, which was responsible for the concept, development of the key visual, media planning and execution, influencer strategy, and production of the teaser video in partnership with CORE®, the agency’s in-house audiovisual studio.

The promotional material highlights the elements that make the product unique and its unquestionable rarity: the technical rating, the volcanic terroir, the individual numbering, and the genuine leather bottle holder that protects each bottle.

This launch plays a strategic role for the brand by embodying, in a single release, the attributes that underpin Orfeu’s reputation in the specialty coffee market. The same commitment to quality found in the Geisha Microlot guides the entire development of the brand’s portfolio.

A symbol of rarity, the Geisha 2026 Microlot hits the market as one of the most exclusive editions ever produced by Orfeu and reinforces the brand’s reputation as Brazil’s leading name in the global specialty coffee scene.